Following on from the AI ideas laboratory co-constructed with EJCAM students, staff were invited to take up the subject. It was in this context that the "Artificial Intelligence and Us" workshop took place, providing an opportunity for collective reflection on the uses, both promising and disappointing, benefits and risks for our professions, the place of AI in students' careers, as well as best practices, necessary vigilance and ethical issues.
This approach is part of EJCAM's commitment to supporting its entire community, students and staff alike, in the face of the profound changes that are reshaping the media and communications landscape. The aim: to work together to understand this paradigm shift and respond to it in an enlightened and responsible way.